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3 Competitive Strategies for Growth in 2020 and Beyond
- October 5, 2019
- Posted by: Nkem Mpamah
- Category: Business Strategy
1 Comment3 MINS READ In more than 5 decades, companies have relied on the traditional five-year planning, business analysis, and execution of plans to predict competition. But, in 2020 and beyond, three competitive strategies will change how businesses will compete and win. Discover the three new imperatives here.
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Why Understanding the Customer Leads to Business Growth
- August 26, 2019
- Posted by: Nkem Mpamah
- Category: Business Strategy
4 MINS READ The assumption that every business understands their customer is one biggest mistake most entrepreneurs make in a hurry. You cannot add value if you know your target market without understanding the job your customer is trying to accomplish. Here’s why…
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The One Thing Every Entrepreneur Should Do to Accelerate Growth
- August 10, 2019
- Posted by: Nkem Mpamah
- Category: Business Strategy
4 MINS READ When it comes to implementing business growth strategies, most entrepreneurs focus on the wrong things. While investing in strategies to accelerate growth is crucial, entrepreneurs must ensure that such strategies contribute to their value propositions. Business strategies can be meaningless if they do not align with, and support your value propositions.
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Four Freedoms of Entrepreneurship that Drive Success and Growth
- June 21, 2019
- Posted by: Nkem Mpamah
- Category: Coaching
5 MINS READ All over the world, entrepreneurs are stimulators of global economic engines. Consider individuals like Aliko Dangote of Dangote Group, Jeff Bezos of Amazon, Richard Branson of Virgin Group, and Steve Jobs of Apple. They and many other unknown entrepreneurs in the world took resources from one low level to a higher level of productivity and yield at one time or another. What drives their ambitions, success, and growth? Freedom! The four freedoms of entrepreneurship.
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Professional Services Marketing: 3 strategies to grow professional service
- April 3, 2019
- Posted by: Nkem Mpamah
- Category: Marketing Strategy
4 MINS READ Service entrepreneurs tend to focus too much on the creation of services than they strive to learn about the marketing of professional services. Consequently, they create great products that fail to generate enough revenue to grow the business. While it is okay to create great service products, it is important also, to understand the techniques for marketing professional services.
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4 Strategic factors to Grow Your Business Like Lady Gaga
- September 28, 2018
- Posted by: Nkem Mpamah
- Category: Business Strategy
4 MINS READ You may have an opinion about Lady Gaga, yet, she remains a powerful icon in her business and career. There is no doubt, Lady Gaga understands her art. First of all, she anticipates her target market’s need with precision and delivers them with passion and creativity. What lessons can you learn from Lady Gaga in