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3 Competitive Strategies for Growth in 2020 and Beyond
- October 5, 2019
- Posted by: Nkem Mpamah
- Category: Business Strategy
1 Comment3 MINS READ In more than 5 decades, companies have relied on the traditional five-year planning, business analysis, and execution of plans to predict competition. But, in 2020 and beyond, three competitive strategies will change how businesses will compete and win. Discover the three new imperatives here.
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Why Understanding the Customer Leads to Business Growth
- August 26, 2019
- Posted by: Nkem Mpamah
- Category: Business Strategy
4 MINS READ The assumption that every business understands their customer is one biggest mistake most entrepreneurs make in a hurry. You cannot add value if you know your target market without understanding the job your customer is trying to accomplish. Here’s why…
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4 Strategic factors to Grow Your Business Like Lady Gaga
- September 28, 2018
- Posted by: Nkem Mpamah
- Category: Business Strategy
4 MINS READ You may have an opinion about Lady Gaga, yet, she remains a powerful icon in her business and career. There is no doubt, Lady Gaga understands her art. First of all, she anticipates her target market’s need with precision and delivers them with passion and creativity. What lessons can you learn from Lady Gaga in